What a Great Idea!

Thoughts on using problem solving and applied creativity techniques to promote social change. I'll be offering some of my own project ideas as well.

Name:
Location: Alexandria, Virginia, United States

I'm a sociologist who has done research, taught sociology, worked as a VISTA, and done lots of writing. My goal is to write nonfiction that will encourage people to look at the world in a different, but positive, way.

Sunday, April 02, 2006

Thinking (and Doing)

Edward DeBono talks about thinking clubs in his book De Bono's Thinking Course. The main point of those clubs was to practice the use of various thinking tools that he developed over the years. I think his idea could be taken much further. Global warming news got me thinking even harder about the matter. We need more thinking clubs that are also doing clubs.

Here is what I mean: If you work in social activism, social services, or public education you probably have figured out that things could be better. Getting back to the environment for a second, think of what more could be done to save neergy, repair damaged ecosystems, and such. We need new ideas here, and we need the ideas that exist put to wider use, and sooner rather than later. Or maybe you just need new ideas for fundraising in your community...

Anyway, however lofty or modest your goal may be, you must have a plan to make things happen. And you almost invariably will have to get and implement the ideas in social circumstances that actually exist. Not could exist or should exist, but really exist now. What does all this mean?

We face several challenges here. We need ideas that can be implement by the people who get them. If people can't implement their own ideas, then they need to "sell" them to someone who can. The public needs to be educated about the idea and its value, in terms of peoples' current interests and concerns. (Nobody cares that you think meat is murder or SUV owners are raping the planet.) We need to know how to adapt the ideas that already exist so that they are workable in new communities and new organizations.

This all gets us back to my idea of thinking clubs that also make things happen. Next time I'll explain in more detail how these clubs would work.

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