What a Great Idea!

Thoughts on using problem solving and applied creativity techniques to promote social change. I'll be offering some of my own project ideas as well.

Name:
Location: Alexandria, Virginia, United States

I'm a sociologist who has done research, taught sociology, worked as a VISTA, and done lots of writing. My goal is to write nonfiction that will encourage people to look at the world in a different, but positive, way.

Monday, November 21, 2005

Television and Radio

How about 20/20 for those interested in social change and social issues? A television series combining science, technology, and human interest stories might be a hit, or at least profitable. It would be relatively cheap to produce, probably more than a soap opera or the home makeover show.

My social innovations program would be a newsmagazine focusing on social and technological innovations that support sustainable development. There would be segments on "green" technoplogies, new social institutions, people and their organizations (or personal missions).

We could attract advertising from companies with a socially conscious image to promote. I'm thinking specifically of Starbucks, Walmart, and GE. Car companies that make hybird vehicles would also be good prospects.

This could be a nonprofit project for Free Speech TV or PBS as well. A radio series for the Internet or for National Public Radio are also possibilities.

A companion Web site and book could generate additional revenue.

I know enough about the ideas, technologies, people, and groups involved to provide some research support and consulting services.

A related idea: World Changers would be similar to the above but with a broader focus on issues like poverty, domestic violence, and homelessness. It would deemphasize technology in favor of ideas and people-oriented stories in a newsmagazine format.

If you like either idea and can help, plese contact me! My email address is chetdavis35@peoplepc.com and my phone number is 703-823-2145. Please put "social innovations program" or "World Changers" in the subject line.

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