What a Great Idea!

Thoughts on using problem solving and applied creativity techniques to promote social change. I'll be offering some of my own project ideas as well.

Name:
Location: Alexandria, Virginia, United States

I'm a sociologist who has done research, taught sociology, worked as a VISTA, and done lots of writing. My goal is to write nonfiction that will encourage people to look at the world in a different, but positive, way.

Saturday, August 04, 2007

Can New Thinking Save the World? (Shameless plug)

Maybe, as long as we think about the right things and then do something :-)

I've written a book that describes some techniques for getting and implemtning ideas for social innovations that the world badly needs.

The Creative Activism Guide shows readers how to use formal innovation techniques for social betterment. The Creative Activism Guide covers problem definition, idea generation, structuredproblem solving, idea evaluation, decision analysis, and the selling of ideas. Social entrepreneurs, activists, nonprofit management people, and anyone interested in socially responsible business will find helpful advice and information. You will discover:

1. Proven idea generation techniques
2. Tools for making better decisions
3. Ways to find, steal, and adapt valuable ideas
4. Tools for gaining a better understanding of your challenge
5. Tools for designing and selling social innovations
6. An eight-part creative activism strategy
7. The four principles of powerful and effective social innovation

With the right thinking tools you can (potentially) change the world.

The Creative Activism Guide is coming out in September from Booklocker.com.

0 Comments:

Post a Comment

<< Home